A popular shop is closing on the Woodstock Square, but a familiar retailer is preparing to take its place.


Seasons by Peg, a whimsical décor and candy shop at 111 E. Van Buren St., will close its doors for good Sept. 15. Store owner Peg Fenstermaker announced she is retiring after running the shop for nearly eight years. The store has specialized in offering extraordinary seasonal decorations, coffee, ice cream, candy and gourmet food since 2007.


“I love this business and have enjoyed every moment of being able to blend artistry with business and first-rate customer service,” Fenstermaker said.


Fenstermaker said the business model she chose – changing over the entire store for every season – was unique. It was also a difficult model to operate and maintain year–in and year-out, she said in a news release.


“Market conditions, a continuing slow economy, expanded consumer use of the Internet and the changing nature of the retail business in home decorations have also contributed to select this time to retire and close the store,” Fenstermaker said. “I have always wanted to bring the beauty of artistic design, high quality products and fun for customers and employees into a business setting. It has been a true gift to be able to have accomplished this in the beautiful historic town of Woodstock over the last eight years.”


Fenstermaker said she plans to spend more time with her family.


Despite Fenstermaker’s departure, there is good news for patrons of Seasons by Peg’s coffee, ice cream, candy and gourmet food. Arlene Lynes, president and owner of Read Between the Lynes Bookstore,129 Van Buren St. next to Starbucks, plans to move to the Seasons by Peg space and continue that end of the business.


Lynes said the location, which is 1,600 square feet, will allow her to expand her children and young adult book selection. With the added space, Lynes also plans to sell educational toys, children’s crafts, cards, stationery, journals and Woodstock-themed souvenirs.


“Basically, we have been listening for a long time to what people who live here and people who visit Woodstock said they would like to see (for sale),” Lynes said.


Presently, Read Between the Lynes carries about 8,000 books. The size of her inventory will be expanded, and Lynes aims to use the existing decorative tree at Seasons by Peg as the hub for her new children’s book department.


“It’s my hope to have our children’s story time readings under the tree,” Lynes said.


Lynes said she recently informed her fellow Woodstock Square retailers she was searching for a new location after she was unable to reach a new lease agreement with her current landlord. Fenstermaker, who owns the Seasons by Peg building, offered Lynes the opportunity to relocate to her retail space.


“While we are very sorry to lose Seasons by Peg on the Square, we are exceedingly happy to be moving to that location effective Oct. 1,” Lynes said. “This is a real win-win for us and Seasons by Peg and the many loyal customers who would like to see the food part of the business continue to be offered on the Square.”


Lynes said she hopes to complete her move to the new location Oct. 1, and hold a grand opening celebration Oct. 17.



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